I get this question a lot. Why would Beachbody choose to turn over its customers to regular people for their care and handling and why would someone like me want to Coach those people? Well, there are a lot of reasons why the Coaching program is incredibly important and there are a lot of reasons why I’ve chosen to be a part of it.
Let’s start with Beachbody. So here is this small, but successful company based in Los Angeles that is doing pretty well selling a few fitness DVD’s; in particular Power90 (Tony Horton’s first big DVD success). In 2004 Beachbody came out with the wildly successful P90X. That’s right people, P90X is not the new kid on the block. It has been around for over 5 years. And people bought it in 2004…a lot of people. Beachbody had all these customers, but they soon realized that these products are a waste of money unless the customers actually open them and actually have some success with them. Beachbody had already started the message boards, so it was a natural extension of this concept of peer support that gave birth to the Coaching program in March of 2007.
The idea behind the Coaching program is simple. Coaches work with people, whether from Beachbody or from their daily lives, and help them reach their fitness goals. Sure there is a whole business aspect to the program, but at its core that is what we spend most of our time doing. I don’t mean to be dismissive of the financial benefits by any means. Beachbody has allowed Monica to retire from elementary school teaching and make 14 years worth of salary in just under 2 years. But being a Coach really means that you have a commitment to helping other people find their way in what can be a very confusing and difficult environment.
For me Coaching is very rewarding. There is simply nothing better than helping someone get past the first few hard weeks of P90X and then having them send you their pictures at the end. It is very special to be allowed to have a front row seat to a life altering experience. I have believed for a long time that taking control of your fitness and nutrition is the very first step to taking control of your entire life. Helping someone achieve this goal, which may have eluded them for a very long time, is something I really enjoy. Watching that very same person then pay it forward by helping others overcome their battles with fitness and nutrition is even more gratifying.
So there you have it. Beachbody started the Coaching program to help people succeed with their fitness goals. I love Coaching because I get to do just that. For more information about how to get involved CLICK HERE.
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